OUSSAMA NOUASRIA

Countries’ competition in seeking to attract investments that transfer technology and financial resources by foreign companies requires them to provide tempting guarantees and incentives within the framework of an effective legal system for investment that encourages the attraction of foreign investors.
Intellectual property rights, especially industrial property rights, are one of the most important determinants of investment. Intellectual capital is representing a very high percentage of the total value of international companies, especially software and information technology companies (for example; 90% of Apple’s total market value is an intellectual capital). This forces countries seeking to attract quality investment to provide an appropriate investment climate and activate a strong system of intellectual property rights protection, which is now one of the most important mechanisms for attracting investments.